ISS World Expo 2021

5 Smart Things Self-Storage Owners Should Do Every Year (But Many Often Forget)

Mon, 14 Mar 2022 19:00:35 GMT

Staying on top of the many facets to running a successful self-storage operation can be difficult. Learn five important things you should tackle annually that can have lasting impact on value and performance.

Speaker: Mark Helm, Owner, Q-2 Self Storage
Format: Streaming Video
Duration: 61 minutes

5 Smart Things Self-Storage Owners Should Do Every Year (But Many Often Forget)

As an owner, it’s in your best interest to maximize the profitability of your asset. Still, there are many facets to a successful operation, and staying on top of them all can be tough. To help you keep critical tasks on radar, our presenter will cover five things you should be tackling annually, including some that are commonly overlooked to new necessities that can have lasting impact on value and performance.

You’ll learn:

Which service contracts should be sent for rebids and why
The one maintenance inspection that could impact long-term value
Why it’s necessary to play an active role in your marketing strategy
How and when to review your tax bill
What your operating expense ratio says about your business

This product is also available in DVD format, both as a single and as part of the following discount packages:

The Legal Questions You Need to Ask—and Answer—Around Offering Contact-Free Storage

Mon, 14 Mar 2022 19:02:10 GMT

When it comes to contact-free self-storage services, there are missteps and limitations that could threaten your business. Learn the important, legal aspects and proper procedures in offering online rentals.

Speaker: Jeffrey Greenberger, Partner, Greenberger & Brewer LLP
Format: Streaming Video
Duration: 62 minutes

The Legal Questions You Need to Ask—and Answer—Around Offering Contact-Free Storage

The pandemic has led more self-storage operators to rely on contact-free rentals. However, you need to look before you leap when it comes to the legal side of self-directed transactions. There are essential items that can easily be missed, plus other limitations that could threaten your business. Our legal expert highlights the important aspects of offering this in-demand service.

You’ll learn:

Whether online rentals are as enforceable as in-person ones
Extra information you need to collect during an online rental
How to acquire a copy of the renter’s identification
Additional documentation you might need
The complications of renting to military tenants in a contact-free setting

This product is also available in DVD format, both as a single and as part of the following discount packages:

Cultivating a 5-Star Experience: How to Foresee and Meet the Needs of Your Self-Storage Customers

Mon, 14 Mar 2022 19:03:19 GMT

Every point of contact with a prospect or tenant should deliver an excellent customer experience. Our speakers will teach you how to craft one that wins the rental, time and time again.

Speakers: Kevin Kerr, Marketing Manager, Storage Commander Software; Warren Lieberman, President, Veritec Solutions; Steve Lucas, CEO and Managing Partner, The Storage Group
Format: Streaming Video
Duration: 60 minutes

Cultivating a 5-Star Experience: How to Foresee and Meet the Needs of Your Self-Storage Customers

The restaurant and hospitality industries originated the idea of the five-star service experience. Now, the allure of the “gold standard” has quickly taken precedence in many businesses, including self-storage. To achieve it, every point of contact with a prospect or tenant should deliver an excellent customer experience (CX). Here’s how to craft one that wins the rental, time and time again.

You’ll learn:

The cycle of the customer journey
The value proposition of five-star service
Tools to transform and optimize your CX
The best practices for implementing a gold standard within your team
How to measure the CX return on investment

This product is also available in DVD format, both as a single and as part of the following discount packages:

This Ain’t Your Grandpa’s Farm … Staying Relevant in Self-Storage Development

Mon, 14 Mar 2022 19:04:15 GMT

Our presenter will guide you through today’s expectations from city planners, zoning boards, city councils and community members, plus give you the tools to navigate the self-storage project-approval process.

Speaker: Brandon Grebe, Principal Partner, GYS Development LLC
Format: Streaming Video
Duration: 53 minutes

This Ain’t Your Grandpa’s Farm … Staying Relevant in Self-Storage Development

Getting approval to build a self-storage facility isn’t how it used to be. Developers want to put their projects in more desirable locations, but it comes at a cost. Jurisdictions are more demanding, and you often must compete against other commercial uses for coveted sites. Our presenter will guide you through today’s expectations from city planners, zoning boards, city councils and community members, plus give you the tools to navigate the process.

You’ll learn:

What modern self-storage development entails
What to expect from jurisdictions when pursuing a retail-oriented site
Typical challenges during the approval process and how to overcome them
Tools and techniques to position a project for the best chance of success
Real-life lessons learned from challenging projects

This product is also available in DVD format, both as a single and as part of the following discount packages:

Moving Into Freedom: How Self-Storage Saved My Financial Future (and Can Save Yours, Too)

Mon, 14 Mar 2022 19:05:17 GMT

Our presenter will share the story of how he created his self-storage business and his process for turning around underperforming facilities. He’ll also share strategies for creating wealth and income.

Speaker: AJ Osborne, Owner, Keylock Storage
Format: Streaming Video
Duration: 64 minutes

Moving Into Freedom: How Self-Storage Saved My Financial Future (and Can Save Yours, Too)

A few years ago, our presenter was paralyzed from head to toe and needed machines to stay alive. Though he remains partially plagued by Guillain-Barré Syndrome, he’s been able to maintain financial stability because of self-storage investments. He’ll share his journey, including the creation of his business and his process for turning around underperforming facilities. He’ll also share strategies for creating wealth and income.

You’ll learn:

Why you should launch a self-storage company
How turning around underperforming facilities creates fast wealth and income
How your company can survive a devastating crisis
How to make income and create wealth, even from your bed or couch
How to position your business in today’s market to reach the next level

This product is also available in DVD format, both as a single and as part of the following discount packages:

Technology Trends to Welcome in a Progressively Virtual Self-Storage Landscape

Mon, 14 Mar 2022 19:09:32 GMT

Self-storage operators are adopting “smart” systems at an unprecedented level. Learn how to leverage new technology to streamline your business and gain a competitive edge in a post-COVID world.

Speaker: Jon Loftin, Vice President and IoE (Internet of Everything) Product Owner, OpenTech Alliance Inc.
Format: Streaming Video
Duration: 55 minutes

Technology Trends to Welcome in a Progressively Virtual Self-Storage Landscape

Self-storage technology was evolving rapidly even before the pandemic. Now, as more systems get “smart,” facility operators are leveraging this unprecedented level of connection to streamline their business and gain a competitive edge. As markets become increasingly crowded, you must position your property to be resilient in a post-COVID world. Our presenter will show you how technology is the solution you seek.

You’ll learn:

Key technology trends to adopt in a post-pandemic landscape
How to meet new consumer demands, plus tools to attract tenants in a virtual age
Strategies to reduce human-to-human contact, automate processes and increase productivity
Digital readiness and tools to support remote or unmanned operations
How to use the crisis to reshape the customer experience

This product is also available in DVD format, both as a single and as part of the following discount packages:

An Owner’s Guide to Remote Self-Storage Management: It Isn’t Just for Pandemics!

Mon, 14 Mar 2022 18:50:56 GMT

There are many reasons to consider remote self-storage management for your business. Our presenter discusses why it can improve finances while lowering stress. He’ll share case-study examples, tips and more.

Speaker: Gary Edmonds, Owner, Pike Co. Storage
Format: Streaming Video
Duration: Approximately 53 minutes

An Owner’s Guide to Remote Self-Storage Management: It Isn’t Just for Pandemics!

The pandemic may have spurred greater interest in remote self-storage management, but the trend has much longer legs than that. There are many good reasons to consider this model for your business. Our presenter will discuss the ins and outs, including why it can improve your finances while lowering stress. He’ll share case-study examples as well as tips on meeting your onsite facility needs.

You’ll learn:

What remote management really entails in a self-storage environment
The impact of remote management on owners and employees
The role technology plays in facilitating a transition
How to meet and keep up with your facility’s onsite needs
Case-study examples of the tangible and intangible benefits

This product is also available in DVD format, both as a single and as part of the following discount packages:

Sales Guidance for Non-Salespeople: How Any Self-Storage Manager Can Close More Deals

Mon, 14 Mar 2022 19:10:41 GMT

Not everyone is born to a be salesperson, but the good news is anyone can learn. Gain strategies to help even the meekest self-storage manager overcome anxiety and learn to convert prospects to renters.

Speaker: Stephanie Tharpe, President, A+ Management Group LP
Format: Streaming Video
Duration: 60 minutes

Sales Guidance for Non-Salespeople: How Any Self-Storage Manager Can Close More Deals

Self-storage operators spend a lot to attract potential customers. If you can’t close the deal, that money is wasted! Not everyone is born to a be salesperson, but the good news is anyone can learn. It just takes training and the confidence to succeed. This session will provide strategies to help even the meekest manager overcome anxiety and learn to convert prospects to renters.

You’ll learn:

Why sales are a critical part of a manager’s job
The skills you need to be good at sales and how to get them
How to find a balance between being too pushy and closing the sale
Why online reviews play a huge part in the conversion process
Additional advice for converting prospects to tenants

This product is also available in DVD format, both as a single and as part of the following discount packages:

Driving Self-Storage Rentals in a Zero-Click World

Mon, 14 Mar 2022 19:11:45 GMT

Our speakers will teach you how to generate more organic, online visibility for your business, improve your search rankings, and create and optimize digital assets that allow you to outrank competitors.

Speakers: Dani Detloff, Senior Customer Success Manager, and Megan Geiss, Director of Digital Strategy, G5
Format: Streaming Video
Duration: 52 minutes

Driving Self-Storage Rentals in a Zero-Click World

What’s a zero-click search? It happens when users look for something in a browser and get an immediate answer to their query at the top of the results page. They don’t even have to click on a website to get the info they need! But how can you take advantage of it? Discover how to generate more organic, online visibility for your business, improve your search rankings, and create and optimize digital assets that allow you to outrank competitors.

You’ll learn:

How zero-click search impacts your self-storage business
Modern SEO guidelines and how to incorporate them into your marketing
The opportunities that exist in local search and how to leverage them
Content-marketing tactics that’ll help you gain more brand exposure
How to leverage pay-per-click advertising and Google-search console data to strengthen your organic SEO

This product is also available in DVD format, both as a single and as part of the following discount packages:

Don’t Bungle in This Jungle! Escaping Common Self-Storage Building Mistakes

Mon, 14 Mar 2022 19:13:26 GMT

Our presenter will school you on building blunders commonly made by self-storage owners and developers, and how to avoid repeating them.

Speaker: Jeff Turnbull, Broker In Charge, Turnbull Commercial
Format: Streaming Video
Duration: 47 minutes

Don’t Bungle in This Jungle! Escaping Common Self-Storage Building Mistakes

Every self-storage construction project is unique and has its challenges, but there are things you can do to minimize errors, timeline derailments and unnecessary costs. The trick to sidestepping mistakes is to go in with eyes wide open. Our presenter will school you on building blunders commonly made by facility owners and developers, and how to avoid repeating them.

You’ll learn:

The most widespread errors seen in newly built self-storage facilities
The importance of hiring the right design and construction professionals
How to manage and communicate with contractors and subcontractors
How to prepare for obstacles like weather delays, labor shortages and others
How to keep your budget from veering too far off course

This product is also available in DVD format, both as a single and as part of the following discount packages:

Getting Your Green: A Glimpse Inside the Minds of Today's Self-Storage Loan-Makers

Mon, 14 Mar 2022 19:14:31 GMT

Our presenter will offer insight to the borrower and asset criteria capital sources examine as well as how lending requirements have changed during the pandemic.

Speaker: Brandon Perdeck, Vice President, Aries Capital LLC
Format: Streaming Video
Duration: 54 minutes

Getting Your Green: A Glimpse Inside the Minds of Today's Self-Storage Loan-Makers

The process for obtaining a self-storage loan can be frustrating and confusing. Thankfully, you can improve your results by thinking like a lender! Our presenter will offer insight to the borrower and asset criteria capital sources examine as well as how lending requirements have changed during the pandemic. He’ll also outline the levers you can push or pull to ensure you close without leaving money on the table.

You’ll learn:

How to evaluate a property using the same metrics lenders use
How the pandemic has affected lender decision-making and thresholds
Which criteria matter most to different types of lenders
How to demonstrate a clear exit strategy
Tips to cure pain points and maximize proceeds

This product is also available in DVD format, both as a single and as part of the following discount packages:

Can’t Touch This! A Thorough Exploration of the Contact-Free Self-Storage Rental Process

Mon, 14 Mar 2022 19:16:06 GMT

Contactless interactions are all the rage in self-storage. Get vital information on how to obtain identity verification, confirm lease-agreement acceptance, provide customers with unit access and more.

Speaker: Lance Watkins, CEO, Tenant Inc.

Format: Streaming Video
Duration: 60 minutes

Can’t Touch This! A Thorough Exploration of the Contact-Free Self-Storage Rental Process

Everyone’s talking about contactless interactions, in self-storage and other industries; but do you know how they actually work, from every angle? In this session, you’ll get a step-by-step guide to the process. Our presenter will walk you through the customer journey, from facility discovery to lead nurture to the lease. He’ll provide vital information you need about how to obtain identity verification, confirm lease-agreement acceptance, provide customers with unit access and more.

You’ll learn:

The difference between a standard online rental and a truly touchless rental
What’s required to implement such an offering
The critical steps necessary to complete a contact-free rental
Why touchless rentals are a necessary component for automation
How they provide improved customer connectivity

This product is also available in DVD format, both as a single and as part of the following discount packages:

The Keys to a Smooth-Running Self-Storage Business: Implementing Policies and Procedures

Mon, 14 Mar 2022 19:17:08 GMT

It can be difficult to establish self-storage policies and procedures that drive day-to-day activities. Learn industry best practices for implementing standardized processes that make excellence the norm.

Speaker: Kaitlin Elenes, Operations Project Manager, San Diego Self Storage
Format: Streaming Video
Duration: 42 minutes

The Keys to a Smooth-Running Self-Storage Business: Implementing Policies and Procedures

For their facilities to run efficiently, self-storage owners must tailor their operation to ensure a positive, productive experience for employees and customers, creating guidelines that benefit everyone connected with the business. But it can be difficult, intricate work to establish the policies and procedures that drive day-to-day activities. Our presenter will outline industry best practices for implementing standardized processes that make excellence the norm.

You’ll learn:

Who benefits from standardized operating systems and why
How to evaluate your current policies and procedures
How operating best practices impact company culture
What it’ll cost to get your operational “ducks” in a row
Why you should invest in change and the pitfalls of remaining rigid

This product is also available in DVD format, both as a single and as part of the following discount packages:

No Money, Mo' Problems: Addressing Self-Storage Delinquency in the Time of COVID-19 and Beyond

Mon, 14 Mar 2022 19:19:58 GMT

Our presenter will help you navigate how to adhere to official guidelines and show empathy to delinquent tenants, while still protecting your self-storage revenue during a pandemic.

Speaker: Carol Mixon-Krendl, Owner, SkilCheck Services
Format: Streaming Video
Duration: 47 minutes

No Money, Mo' Problems: Addressing Self-Storage Delinquency in the Time of COVID-19 and Beyond

Dealing with past-due customers has always been a challenge for self-storage managers, but the pandemic has added layers of complexity and risk. How do you adhere to official guidelines and show empathy to tenants while still protecting your revenue? Can you raise rates? Charge late fees? Seek to collect? Hold lien sales? These are all tricky issues in the new environment. Our presenter will help you navigate it.

You’ll learn:

Strategies to prevent tenant delinquency in the first place
How to know what you are and aren’t allowed to do
A sensitive approach to collections
Alternative resolutions to help you avoid lien sales
When to approach your supervisor or owner for help

This product is also available in DVD format, both as a single and as part of the following discount packages:

Secret Sauce: Leading the Market in a Big Way, Even as the Smaller Self-Storage Operator

Mon, 14 Mar 2022 19:21:14 GMT

Today's competition may be tough, but our presenter will give you a winning recipe for success--one that allows you to lead the market, regardless of how large your facility is or how many properties you own.

Speaker: Rick Beal and Magen Smith, Co-Founders, Atomic Storage Group
Format: Streaming Video
Duration: 60 minutes

Secret Sauce: Leading the Market in a Big Way, Even as the Smaller Self-Storage Operator

Competition in today’s self-storage market may be tough, but it's possible for small and mid-size operations to outperform the larger, better-capitalized chains. Don’t be afraid to battle the big guys! Our presenter will give you a winning recipe for success, one that allows you to lead the market, regardless of how large your facility is or how many properties you own.

You’ll learn:

How to personalize the customer experience and differentiate yourself in the market
How to create a customer connection and put yourself in the purchasing path
Ways to hire and train managers who become “storage solutions specialists”
How to establish and track relevant key performance indicators
How to manage customer complaints and convert the faithless into fans

This product is also available in DVD format, both as a single and as part of the following discount packages:

Designing Healthy Self-Storage Buildings to Serve in the Pandemic and Well Beyond

Mon, 14 Mar 2022 19:22:13 GMT

The COVID pandemic has brought health consciousness to a whole new level. Our presenter will explain how to make a "healthier" building and why you should.

Speaker: Stephen Overcash, Managing Principal, ODA Architecture
Format: Streaming Video
Duration: 33 minutes

Designing Healthy Self-Storage Buildings to Serve in the Pandemic and Well Beyond

The coronavirus has brought health consciousness to a whole new level. Consumers are now acutely aware of business environments. While the look and feel of self-storage has evolved greatly in recent years, the pandemic will further shape design and construction. How do you make a “healthier” building for staff and tenants? Our presenter will explain how to do it and why you should.

You’ll learn:

How an emphasis on health may affect future facility design
An updated approach to building ventilation
The role of germ-killing and -resistant materials
The importance of touchless features
Robotics and other design trends to watch

This product is also available in DVD format, both as a single and as part of the following discount packages:

Advanced Self-Storage Deal Structures for the Current Lending Climate

Mon, 14 Mar 2022 19:23:19 GMT

Our presenter will break down the capital stack, discussing the many ways to secure money and structure a deal in today’s environment. He’ll examine the nuances and changes in loan terms for 2021 and offer insight to sources beyond traditional loans.

Speaker: Scott Meyers, Principal, Kingdom Storage Holdings
Format: Streaming Video
Duration: 63 minutes

Advanced Self-Storage Deal Structures for the Current Lending Climate

Like most industries, self-storage has gone through a period of adjustment thanks to the coronavirus pandemic. Fallout from the health crisis has even affected investors’ access to funds. Our presenter will break down the capital stack, discussing the many ways to secure money and structure a deal in today’s environment. He’ll examine the nuances and changes in loan terms for 2021 and offer insight to sources beyond traditional loans.

You’ll learn:

When seller financing makes sense
Strategies to raise private equity
Nuances of mezzanine and bridge lending
How to leverage self-directed IRAs and 401(k) plans
The viability of joint ventures

This product is also available in DVD format, both as a single and as part of the following discount packages:

Getting Smart: Real-World Self-Storage Applications for the Internet of Things

Mon, 14 Mar 2022 19:24:19 GMT

Our presenter will provide an easy-to-understand overview of IoT functions and how they can improve day-to-day self-storage facility management, from customer service to site maintenance to security.

Speaker: Mark Cieri, CEO and Co-Founder, StorageDefender
Format: Streaming Video
Duration: 67 minutes

Getting Smart: Real-World Self-Storage Applications for the Internet of Things

The Internet of Things (IoT) has been hailed as a game-changer, but what the heck is it and how can it be applied to running a self-storage operation? Why is it referred to as “smart” technology? Our presenter will provide an easy-to-understand overview of IoT functions and how they can improve day-to-day facility management, from customer service to site maintenance to security.

You'll learn:

What IoT is and how it can be used in self-storage
How it can be leveraged to enhance customer service
How it improves facility maintenance and building health
Ways it can bolster site safety and security
How to leverage IoT data into smart decision-making

This product is also available in DVD format, both as a single and as part of the following discount packages:

In Self-Storage, Staff Is King: People-Management Mistakes to Avoid

Mon, 14 Mar 2022 19:25:19 GMT

Bad management can lead to low morale, high turnover and even liability issues. Our presenter will address some of the worst mistakes self-storage employers make when managing staff and how to do better.

Speaker: Alyssa Quill, CEO and Co-Owner, Storage Asset Management
Format: Streaming Video
Duration: 57 minutes

In Self-Storage, Staff Is King: People-Management Mistakes to Avoid

Managing employees can be complex. All too often, self-storage owners and supervisors lack the know-how and bumble through it, which can lead to poorly trained employees, low morale, high turnover and even liability issues. It’s a risk no business can afford. If you don’t outsource your human resources needs, at least know the pitfalls to avoid. Our presenter will address some of the worst mistakes employers make and how to do better.

You’ll learn:

The importance of hiring correctly and training well
Why and how to clarify job expectations
Ways to motivate and engage staff
How to facilitate open, honest communication
The importance of feedback and, when necessary, discipline

This product is also available in DVD format, both as a single and as part of the following discount packages:

Smooth Operator: How to Avoid and Resolve Disputes With Anyone in Your Self-Storage World

Mon, 14 Mar 2022 19:26:19 GMT

Our presenter will share examples and proven strategies on how self-storage facility managers can avoid disagreements and handle disputes with customers, coworkers and superiors.

Speaker: Sean Landry, Owner and President, Expert Storage Management
Format: Streaming Video
Duration: 57 minutes

Smooth Operator: How to Avoid and Resolve Disputes With Anyone in Your Self-Storage World

Conflict is part of life. It can happen anywhere, and certainly in a self-storage environment, where interactions are sometimes fueled by emotion. As a facility manager, you may eventually have to handle a dispute with a customer, coworker or superior. You may even ruffle feathers in the community. Thankfully, there are proven ways to avoid and handle disagreements. Our presenter will share examples and strategies.

You’ll learn:

Common situations that give rise to conflict with customers or other staff
How to “read” the other party and engage in active listening
Strategies to de-escalate anger and other intense emotions
How to keep your own reactions and behavior in check
Resolutions that work in a self-storage environment

This product is also available in DVD format, both as a single and as part of the following discount packages: