Coping With the Stress of Being a Small Operator in a Big Self-Storage Market
While large self-storage companies possess certain operating advantages, independent owners can carve out healthy market share by implementing smart strategies related to marketing and money management.
Speaker: Kenneth Weiner, President, Income Property Investors Inc.
Format: Streaming Video
Duration: 48 minutes
Coping With the Stress of Being a Small Operator in a Big Self-Storage Market
Competing against big self-storage operators can be intimidating and stressful for smaller, independent facility owners. But while larger companies possess certain operating advantages, you can still be successful and carve out healthy market share by implementing smart strategies related to marketing and money management. Our presenter provides tips that can be applied immediately in your business. You’ll learn:
- How to think like a large operator
- How to use large-operator resources and data to your advantage
- How to implement rental increases like a larger company
- How to market effectively on a shoestring budget
- How to gain or keep market share
This product is also available in DVD format, both as a single and as part of the following discount packages:
Format: VID
