How to Use Data to Make Smarter Self-Storage Marketing Decisions
Data tells a self-storage operator which of his marketing efforts are working and can guide his strategies. Learn how to collect relevant info, adjust marketing and validate efforts through experimentation.
Speaker: Christopher Baird, CEO, Automatit Inc.
Format: Streaming Video
Duration: 42 minutes
How to Use Data to Make Smarter Self-Storage Marketing Decisions
Data is the power of Internet marketing. It tells us what’s working and what’s not, and it guides our next strategies. It helps us answer questions such as, are visitors leaving our website too quickly? Are social media efforts worthwhile? Professional marketers collect and mine relevant data points, adjust marketing and validate their efforts through experimentation. Learn how you can, too.
You’ll learn:
- The data sources that are worth your attention
- What constitutes good and bad data
- The stories data can tell you
- How to create quality “data recipes”
- How data can be applied to win the Internet-marketing game
This product is also available in DVD format, both as a single and as part of the following discount packages:
Format: VID
