This Guidebook addresses key aspects to self-storage ownership and management providing insight to revenue, sales, legal issues, marketing, maintenance, liability, technology, security and much more.

Format: Softcover (USPS Shipping Required)
Length: 248 Pages

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Inside Self-Storage Facility-Operation Guidebook 2023 [Softcover]
Whether you’re a self-storage owner or manager, your understanding of the myriad aspects connected to facility operation has a direct correlation to the success and sustainability of the business. This Guidebook provides guidance to help operators maximize the performance of a self-storage asset with respect to occupancy, revenue, curb appeal, sales, customer service, marketing, staffing, security, risk management, career development, technology and so much more. Topics include:

Revenue Management

• Inflation
• Budgeting
• Financial statements
• Rental rates
• Unit values
• Fee structure
• Collections
• Auctions
• Expenses
• Tax issues
• Occupancy
• Facility audits

Sales & Service

• Sales skills
• Scripting
• Customer experience
• Service tips
• Tenant onboarding
• Communications
• Service challenges

Site Maintenance

• Curb appeal
• Task lists and guides
• Office refresh
• Retail area
• Roof maintenance
• Door care
• Signage
• Fence retrofit
• Pest prevention
• Rental trucks
• Summer tips
• Winter prep
• Hiring vendors

Safety & Security

• Personal protection
• Health and safety
• Personal injury
• Crime prevention
• Employee theft
• Emergency preparedness
• Crisis management
• Cybersecurity
• Site security
• Access control

Legal & Insurance

• Legal trends
• Rental agreements
• Wrongful sales
• Death, divorce and disappearance
• Tenant bankruptcy
• Vehicle storage
• Loitering and habitation
• Search and seizure
• Cashless payments
• Insurance coverages and claims
• Tenant insurance

Staffing

• Labor challenges
• Policies and procedures
• Recruiting and hiring
• Compensation
• Training
• Company culture
• Incentives and retention
• Performance reviews
• Discipline
• Conflict resolution
• Remote working

Career Development

• Team attitude
• Ownership mindset
• Self-improvement
• Goal-setting
• Job skills
• Communications
• Career advancement
• Battling burnout

Marketing

• Brand-building
• Budgeting
• Audience development
• Common mistakes
• Tracking results
• Digital strategies
• Website strategies
• Search engine optimization
• Link-building
• Content strategies
• Video tips
• Email tactics
• Graphic design
• Social media
• Community relations

Technology

• Needs assessment
• Maintenance
• Management software
• Contactless rentals
• Remote management
• Kiosks
• Internet of Things
• Omnichannel
• Chatbots
• Security components
• Access control
• Drones

Outsourcing

• Service contractors
• Third-party management
• Human resources
• Staff training
• Technology evaluations
• Call centers
• Site maintenance
• Marketing support

Add-On Services

• Retail
• Boat/RV storage
• Truck rentals
• Wine storage
• Art storage
• Flex workspace
• Tenant insurance
• Tenant-protection plans
• Cell towers

If you prefer to purchase this guidebook in a digital format, click here. To view other guidebooks in the 2023 series, click here.