This book shares common-sense ideas and techniques to teach anyone how to succeed at self-storage sales, enabling you to rent more space and generate more revenue.

Author: Bob Copper, Owner, Self Storage 101
Format: Softcover (USPS Shipping Required)
Length: 44 Pages

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Sales 101: Using Effective Sales Techniques to Rent More Units
If you're the manager of a self-storage facility and you want to rent more units and make more money, then this book is for you! While most of us are not "born salespeople," all of us can learn to be great salespeople. This book shares common-sense ideas and techniques to teach anyone how to succeed at self-storage sales. The skills in this book will enable you to turn more prospects into tenants, rent more space and generate more revenue.

Topics include:

• Why you need an effective sales presentation
• The competitive market place
• The rule of thirds
• Customer motivations: why people need, choose and leave a storage facility
• An effective phone-sales presentation
• Six steps to a great sales presentation
• The bottom line

Bob Copper is the partner in charge of industry consulting firm Self Storage 101 and founder of Copper Storage Management, a third-party management company that specializes in automated self-storage operation. As a prominent consultant, author, speaker and trainer, Bob has worked extensively with hundreds of self-storage owners, operators and managers to develop strategies for operational improvement, revenue growth and value enhancement. As a self-storage owner himself, he has a unique perspective that relates to working with other operators. Bob and his team have conducted countless facility audits and operational reviews, market studies, and due-diligence projects. They are sought out for their unbiased opinions and many successful and productive years of experience. Bob's books, training webinars and live sessions are among the most popular in the business.