Explore the latest trends and technology in digital marketing and how self-storage fits in. Topics include the implications of artificial intelligence and machine learning, and why it’s important to act now.

Speaker: John Jordan, Co-Founder, Go Local Interactive
Format: Streaming Video
Duration: 44 minutes

The Impact of Artificial Intelligence and Machine Learning on Self-Storage Marketing
Amazon, Apple, Facebook, Google and others are racing to develop tools that’ll shape the future of online advertising. Where does self-storage fit in? Our speaker will outline the latest trends and technology in digital marketing and address the implications of artificial intelligence (AI) and machine learning in the field. He’ll discuss why it’s important to act now and the steps you must take to capitalize on new developments.

You’ll learn:

• How AI is impacting the digital and offline media environment
• The immediate changes you need to make to your media-investment strategy
• How to leverage AI to better understand and target your ideal customers
• The consequences of not incorporating technology advancements into your marketing
• How to get ahead of the curve and anticipate where digital marketing is headed

This product is also available in DVD format, both as a single and as part of the following discount packages:

• Total Self-Storage Solutions 2019 Education DVD Package
• Self-Storage Operator Essentials 2019 Education DVD Package
• Self-Storage Marketing 2019 Education DVD Package